Speaking to the Media

How to Shine When You’re In the Spotlight

When the media comes calling will you be ready? As the face of the organization, management must be able to get their message across with confidence, clarity, and conviction.

“Priceless training. I leave with the confidence to succeed in any media interview.”

T. Murphy,
National Basketball Development League

In this interactive session you’ll learn

  • The number one mistake in media interviews
  • How to present yourself and your company with confidence
  • What to do and not to do when facing the media
  • Tips for dealing with four kinds of media
  • How to present your message points
  • Where to look when the camera is on you
  • How to speak in sound bites
  • Reporter’s traps and how to avoid them
  • What to say in difficult situations

Learn these tips and you’ll shine in the media.