FOR IMMEDIATE RELEASE
NEW YORK, NY -- (Marketwired - Nov 21, 2016) - C-Suite Network, announced today that their over the top television (OTT) business channel, C-Suite TV, will begin a new strategic partnership with Captivate, the leading location-based digital video network. Captivate will air highlights from Best Seller TV, a television show featuring business authors and content from their top-selling business books.
Diane DiResta was the first expert to be featured to kick off the partnership. Her best selling book, Knockout Presentations was highlighted during her video interview with Taryn Winter Brill. Ms, DiResta, a certified speaking professional and executive speaking strategist, stated, "Gifted speakers are born. Effective speakers are made." During the interview she spoke to CEOs about the ROI of speaking.
C-Suite TV features interviews and shows with business executives, thought leaders, authors and celebrities providing news and information for business leaders. This programming platform will be aired across Captivate's vast network of 10,000 elevator and lobby screens located in 1,600 premier office buildings across the U.S. Millions of professionals will engage with episode teasers that encourage viewers to learn more via Twitter and tune into C-Suite TV.
This partnership brings together both of the brands like-minded audience of hard-to-reach, senior level executives. Together, they will provide a robust platform of relevant content that influences the professional and personal behavior of this high value audience.
"C-Suite Network content strives to offer a unique understanding on issues that directly effect today's business leaders," said Jeffrey Hayzlett, Chairman of C-Suite Network. Adding, "Captivate gives us the ability to deliver those issues directly to the upscale audiences in the elevators and lobbies we use at work every day."
Every Monday, content will feature business tips from the C-Suite Network community of c-level executives and best selling business authors including, Daymond John, Peter Shankman, Billie Howard, and more.
"We are pleased to add C-Suite TV to our portfolio of top content providers," said Scott Marden, Chief Marketing Officer at Captivate. "With a mutual commitment to providing impactful content and multiple touchpoints for the hard-to-reach, c-level executive, this platform is just the beginning of an innovative marketing partnership."
ABOUT DIANE DIRESTA
Diane DiResta, CSP, is Founder and CEO of DiResta Communications, Inc., a New York City consultancy serving business leaders who deliver high stakes presentations— whether one-to-one, in front of a crowd or from an electronic platform. DiResta is the author of Knockout Presentations: How to Deliver Your Message with Power, Punch, and Pizzazz, an Amazon.com category best-seller and widely-used text in college business communication courses and author of the ebook, Give Fear the Finger, www.diresta.com. She has unique ability to get to the core of the message and translate complexity into simplicity.
DiResta is Past President of the NYC chapter of National Speakers Association and former media trainer for the NBA and WNBA. She is a Certified Speaking Professional and licensed Speech Pathologist.
ABOUT C-SUITE NETWORK
C-Suite Network is the world's most trusted network of C-Suite leaders, with a focus on providing growth, development and networking opportunities for business executives with titles of vice president and above.
C-Suite Network brings leaders together through C-Suite Collective, a private online community for executives. C-Suite Network also offers invitation-only conferences held three times per year, custom-tailored content on the C-Suite Network blog, C-Suite TV, C-Suite Radio, C-Suite Book Club, and educational programs from C-Suite Academy. Learn more at www.c-suitenetwork.com, or connect on LinkedIn, Twitter and Facebook.
Known for its vast network of 10,000 elevator and lobby displays located in 1,600 premier office buildings across the United States, Captivate connects advertisers with more than 10 million unique monthly viewers through creative, research-driven and Nielsen-measured advertising and marketing programs. By engaging its viewers with timely news and actionable information, Captivate provides advertisers with a highly desirable and difficult-to-reach audience of affluent and influential business professionals. Founded in 1997, Captivate is owned by Generation Partners and Gannett.