Press Release: Diane DiResta to Speak at Financial Executives International

FOR IMMEDIATE RELEASE

New York, NY. October 11, 2018

Diane DiResta, CSP, author of Knockout Presentations, and Founder and CEO of DiResta Communications, a New York City consultancy, will be the featured speaker at FEINYC, Financial Executives International in New York City.

As a professional speaker and executive speech coach Ms.DiResta will speak about Influential Leadership: How to Communicate with Impact and Influence.

Today’s CFOs and Financial Executives must be able to command attention, influence analysts and stakeholders, and deliver a message with lasting impact.
 
In this interactive program attendees will learn communication skills of top leaders and how they:

• Create presence on the platform to command the room

• Get to the point to deliver a clear message

• Speak with confidence and exude authority

As in all her presentations, the audience will leave with practical takeaways that can be applied immediately to enhance leadership communication.

The evening will end with networking and a booksigning of the newly released 3rd edition of Knockout Presentations.

About Diane DiResta
Diane DiResta, CSP, is Founder and CEO of DiResta Communications, Inc., a New York City consultancy serving business leaders who deliver high stakes presentations— whether one-to-one, in front of a crowd or from an electronic platform. DiResta is the author of Knockout Presentations: How to Deliver Your Message with Power, Punch, and Pizzazz, an Amazon.com category best-seller and widely-used text in college business communication courses and author of the ebook, Give Fear the Finger. She has unique ability to get to the core of the message and translate complexity into simplicity.

Diane is Past President of the NYC chapter of National Speakers Association and former media trainer for the NBA and WNBA. Diane is a Certified Speaking Professional and licensed Speech Pathologist.

About FEI NYC

The Chapter is the premier organization for financial executives in New York City. The Chapter promotes the fellowship and interaction among its members and has active programs to enhance their professional knowledge and qualifications.

Since 1933, the FEI NYC Chapter has been successfully connecting Financial Professionals in the New York City metro area providing a truly unique forum to meet at live events (most of which carry CPE), attend general peer-to-peer networking events or webinars, gain access to the rest of the 10,000 FEI members, benefit from advocacy efforts, research, and career center.

FEI NYC strives to provide its Membership with unique opportunities to facilitate or cultivate the development and furthering of the Finance profession at many levels.

From robust programming and professional networking activities to our mentoring relationship with the students attending local colleges, nearly every FEI NYC activity will provide an opportunity for you, the Financial Professional, to either get what you need or share what you know. FEI NYC functions as a 501c(6).

Why Public Speakers Fail

Professional speakers who are satisfied with the status quo will surely find their audience slipping away. Just like the car replaced the horse and buggy, dynamic, interactive presentations are replacing the talking head. Today, public speakers have to play a bigger game in order to give a Knockout Presentation. In a recent article entitled, Why Leaders Fail, the author cites the number one reason leaders fail and it's because they believe past success equals future success. There's a lesson here for public speakers and presenters. The article made me think about some of the public speakers I've heard. And just like in leadership, the rules of public speaking have changed. I've observed public speakers using an old time, one-size-fits-all presentation style. But what worked in the past, won't necessarily fly in today's market place.

Today's audiences are more sophisticated and demanding than ever before. The old, traditional method of the expert keynote speaker with the passive, listening audience, is an old model. Technology and social media have changed the game. Today, speakers engage their audience by using live polling for just-in-time responses, encouraging tweeting content, and interactive activities, even with large audiences.

Speakers have to look at their expertise differently and more creatively. It's not enough to be a standup keynote speaker. Today's savvy keynote speakers distribute their content through many media channels: podcasts, mp3 programs, white papers available on their websites, pre-program questionnaires or surveys, downloadable handouts, and youtube video clips. The focus has changed from "speaker-as-expert" to audience engagement and tapping into the expertise of the audience.

You can still take a horse and buggy ride, but it won't get you very far. If you want your presentation to have impact, you have to shift gears from giving a speech to taking a ride on the interactive highway and giving the audience an experience.